Pop down to any local supermarket or corner shop and in one section you’ll see a spread of glossy covers with pink lettering and ‘perfect’ women gracing the cover. You can’t hide the fact that women’s glossies are a huge industry and not one that’s slowing down anytime soon.
So, how does that sit with my feminist instincts? In the last few years, there have been subtle changes in the writing, less ‘how to please your man’ and more ‘how to be successful’. But there is still endless articles on relationships, fashion and makeup. It’s a thin line.
A year or so ago I stopped reading women’s mags because they didn’t make me feel great about myself and because after reading The Vagenda, I felt that a break might be good. In the last month or so I’ve found myself picking them up again, browsing and just reading bits I want to but it’s troubled me.
Am I less of a feminist for buying into the culture? Does it matter what I read? Am I influenced by articles and wrinkles and cellulite? I think I’m not but sometimes I fear I am. I write for a magazine (pre-order it here) and hope that it is inspiring. I want my writing to empower women, not make them want to change themselves.
Of course, there are steps in the right direction, talking of women’s plights around the world, politics, women’s marches, LGBTQ rights, and more. There is definitely a shift in the issues, but is it enough? Can we put issues of cosmetic surgery, brands that only the elite can afford and similar sit that close to each other?
So lovely reader, I ask you, can glossy mags still be Feminist? Let me know in the comments below!
Let me know in the comments below!